Today cultural intelligence is a big challenge. People from different cultural backgrounds are likely to have different attitudes towards hierarchy, ambiguity, achievement orientation, time and working with others.
Do we know how to understand the implicit, basic assumptions that guide people's behavior in different areas of our world? Do we know how to interpret the explicit norms and values that guide a foreign society?
To live and work in our "glocal" (global & local) world, we have to be innovative as "outsiders" able to see the same things in many different ways. If we see and think differently about a business need, a problem or a market's niche, we have a good chance of coming up with an out-of-thebox approach - one that's original, unique and competitive. So we need some cross-cultural intelligence.

Barbara Bertagni is a trainer and a people developer, an anthropologist, an epistemologist and a clinical psychologist. A founder and managing partner of LKN-LOGOS Knowledge Network (Switzerland and European Union) and of GWKGrowth Wisdom Knowledge (Hong Kong).
Michele La Rosa is a professor of Sociology of Work and of Sociology of Economics by the Faculty of Political Sciences, University of Bologna. In the same university, he is also the President of the Sociology degree program and of the Occupation, market and ambient master program. He manages CIDOSPEL - The International Center for Documentation and Sociological Studies on Work Issues.
Fernando Salvetti specializes in skills for global business, cross-cultural intelligence and people development as a founder and managing partner of LKNLOGOS Knowledge Network (Switzerland and European Union). He is also a founder and a managing partner of GWK-Growth Wisdom Knowledge (Hong Kong) and of some other parent companies, based in several countries. He lectures in different universities and business schools.