The Italian public administration is deeply developing thanks to an adequate regulation and a strong use of data processing and telematics either in information and communication management and in on-line services. Joining together the use of the new tools of communication and a total renovation in the bodies’ organization can determine an increasing effectiveness, and above all new ways to put in touch public administrations with citizens and companies. As study cases of this process some best practices has been analysed in Emilia Romagna (Iperbole in the town of Bologna, TAMTel in the Province of Bologna and the Regional telecom-project). Thanks to demi-structured interviews to a qualified panel of representative of the different bodies took in exam, the article shows the difficulties that must be faced in implementing the new communication technologies in a specific organizational and territorial context. In particular the research has identify the new roles that the public administrations must take upon themselves in order to develop competitive and socially balanced local systems through a large-scale introduction of the new communication technologies. The analysis of innovative projects has allowed to identify patterns of organisational and communicative nets which are able to support these projects. They are essential in order to change principles and expectations into realizations able to show the potentialities of the new technologies in the socio-economic and cultural development of the local systems. The projects of the public administrations in the e-government could be positively assessed if they realize high value-added and really usable integrated services. The know-how is available, but the challenge is a correct implementation. It must be central in any political and operative choice, as the current regulations provide.