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The Impact of Comsumption Goal on Perceptual, Cognitive and Affective Responses to Retail Environments: a Conceptual Framework
Journal Title: MERCATI E COMPETITIVITÀ 
Author/s:  Francesco Massara, Sandra S. Liu 
Year:  2007 Issue: 3 Language: English 
Pages:  22 Pg. 151-172 FullText PDF:  430 KB
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Francesco Massara, Sandra S. Liu, in "MERCATI E COMPETITIVITÀ" 3/2007, pp. 151-172, DOI:

   

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