La nuova frontiera del falso: clonare la brand experience
Journal Title: MERCATI E COMPETITIVITÀ 
Author/s: Claudio Sambri 
Year:  2011 Issue: Language: Italian 
Pages:  10 Pg. 5-14 FullText PDF:  773 KB
DOI:  10.3280/MC2011-004001
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Claudio Sambri, in "MERCATI E COMPETITIVITÀ" 4/2011, pp. 5-14, DOI:10.3280/MC2011-004001

   

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