The service innovation challenge
Journal Title: MERCATI & COMPETITIVITÀ 
Author/s: Roberta Sebastiani 
Year:  2015 Issue: Language: English 
Pages:  6 Pg. 7-12 FullText PDF:  590 KB
DOI:  10.3280/MC2015-002001
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  19. Witell L., Anderson L., Brodie R., Colurcio M., Edvardsson B., Kristensson Per., Lervik-Olsen L., Sebastiani R., Wallin Andreassen T. (2015). Exploring dualities of service innovation: Implications for service research. Journal of Services Marketing. Forthcoming.

Roberta Sebastiani, in "MERCATI & COMPETITIVITÀ" 2/2015, pp. 7-12, DOI:10.3280/MC2015-002001

   

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