Mega-events such as the Olympic Games and Universal Expositions represent a global phenomenon, not only according to their symbolic significance, media coverage and associated flows of visitors. Most importantly, their organizational process is characterized by a significant set of rules and standardized procedures which is globally imposed by international organizing bodies such as the International Olympic Committee (for the Olympic Games) and the Bureau International des Expositions (for the World Expos). In this perspective, planning a large event ultimately becomes a process of continuous hybridization of global rules and local interpretations. This paper aims at analyzing the bidding and planning experiences carried out in three different cities which have recently hosted mega-events: London, Milan and Shanghai. The goal is to discuss the similarities and differences in the associated configurations to the same global phenomenon.
Keywords: Mega-events, Urban Planning, Governance, London 2012, Milan 2015, Shanghai 2010
Jel Code: R5, R58