Click here to download

Crowdfunding as social innovation practice: Experiences in Italy
Author/s: Angela Mariani, Simona Monteleone, Donatella Privitera 
Year:  2017 Issue: Language: English 
Pages:  16 Pg. 67-82 FullText PDF:  247 KB
DOI:  10.3280/RISS2017-002006
(DOI is like a bar code for intellectual property: to have more infomation:  clicca qui   and here 

The field of social innovation is broad and, among the several examples, crowdfunding is a promising new financing model that could enhance a society’s ability to find solutions to ensure a socially and environmental sustainable growth. The aim of this paper is to deepen the analysis using as case studies the experience of two recently launched crowdfunding platforms specialized in territorial and social-oriented projects in Southern Italy - Meridonare and Laboriusa. In order to outline funders’ profile and motivations, an online survey was conducted among those who backed projects. Our results show that the opportunity to participate with limited monetary amounts may allow individuals, involved in social and cultural issues, to contribute to projects that can improve their own local community.
Keywords: Social innovation, Crowdfunding, Crowdfunding platforms, Financing instrument, Social sustainability, Local community.

  1. Agrawal A., Catalini C., Goldfarb A. (2011). The geography of crowdfunding. NBER Working Paper. No. 16820.
  2. Baeck P., Collins L. (2013). Working the crowd A short guide to crowdfunding and how it can work for you. 1-19. -- date accessed 16 February 2015.
  3. Balboni B., Kocollari U., Pais I. (2015). I segreti del successo delle campagne di crowdfunding delle imprese sociali italiane. Impresa Sociale, 6: 1-12.
  4. Baxter P., Jack, S. (2008). Qualitative Case Study Methodology: Study Design and Implementation for Novice Researchers. The Qualitative Report, 13(4): 544-559.
  5. Belleflamme P., Lambert T., Schwienbacher A. (2013). Individual crowdfunding practices, Venture Capital, 15(4): 313-333.
  6. Belleflamme P., Lambert T., Schwienbacher A. (2014). Crowdfunding: Tapping the right crowd. Journal of Business Venturing, 29(5): 585-609.
  7. Calic G., Mosakowski E. (2016). Kicking Off Social Entrepreneurship: How A Sustainability Orientation Influences Crowdfunding Success. Journal of Management Studies, 53(5): 739-767.
  8. Cumming D.J., Leboeuf G., Schwienbacher A. (2015). Crowdfunding Models: Keep-It-All vs. All-Or-Nothing. --
  9. European Commission (2013). Guide to social innovation. Regional and urban policies. --
  10. Gerber E.M., Hui J. (2013). Crowdfunding: Motivations and deterrents for participation. ACM Transactions on Computer-Human Interaction (TOCHI), article No. 34, 20, 6: 1-25.
  11. Gerber E.M., Hui J.S., Kuo P.Y. (2012). Crowdfunding: why the people are motivated to post and fund projects on crowdfunding platforms. ACM Conference on Computer Supported Cooperative Work and Social Computing. --
  12. Giudici G., Guerini M., Rossi-Lamastra C. (2017). Reward-based crowdfunding of entrepreneurial projects: the effect of local altruism and localized social capital on proponents’ success. Small Business Economics, 1-18.
  13. Guerzoni M., Peirone D., Pais I., Miglietta A. (2016). The Emerging Crowdfunding Market in Italy: Are “the Crowd” Friends of Mine? In: Brüntje D., Gajda O. (eds.). Crowdfunding in Europe. State of the Art in Theory and Practice. Springer, 87-96.
  14. Hemer J. (2011). A Snapshot on Crowdfunding. Working Papers Firms and Region No. R2/2011, 1-39.
  15. Hollow M. (2013). Crowdfunding and civic society in Europe: a profitable partnership? Open Citizenship, 4(1): 68-72.
  16. Josefy M., Dean T. J. Albert L. S., Fitza M. A. (2017). The Role of Community in Crowdfunding Success: Evidence on Cultural Attributes in Funding Campaigns to “Save the Local Theater”. Entrepreneurship Theory and Practice, 41(2): 161-182.
  17. Lehner O.M. (2013). Crowdfunding Social Ventures: A Model and Research Agenda. Venture Capital Journal, 15(3): 1369-1066.
  18. Mariani A., Cataldi A., Vastola A. (2014). Consumers’ engagement in co-creation of value and crowdfunding: Naked Wine as a best practice, Quality-Access to Success Journal, 15(143): 70-73.
  19. Mariani A., Annunziata A., Aprile M.C., Nacchia F. (2017). Crowdfunding and wine business: Some insights from Fundovino experience. Wine Economics and Policy, 6(1): 60-70.
  20. Massolution (2015). Crowdfunding Industry Report. Massolution. --
  21. Moutinho N., Leite P.M. (2013). Critical succes factors in crowdfunding: the case of Kickstarter. Cadernos do Mercado de Valores Mobiliários, 8-32 --
  22. Mollick E. (2014). The dynamics of crowdfunding: An Exploratory Study. Journal of Business Venturing, 29: 1-16.
  23. Moritz A., Block H. J. (2016). Crowdfunding: A literature review and research directions. In: Brüntje D., Gajda O. (eds.). Crowdfunding in Europe. State of the Art in Theory and Practice. Springer, 25-54.
  24. OECD (2015). New Approaches to SME and Entrepreneurship Financing: Broadening the Range of Instruments. Paris: OECD.
  25. Oddani A., Miceli L., Pizzetti M., Parasurama, A. (2011). Crowdfunding: Transforming customers into investors through innovative service platforms. Journal of Service Management, 22: 443-470.
  26. Schwienbacher A., Larralde B. (2010). Crowdfunding of small entrepreneurial ventures. SSRN Electronic Journal, 1-23.
  27. The Young Foundation (2012). Social Innovation Overview: A deliverable of the project: “The theoretical, empirical and policy foundations for building social innovation in Europe” (TEPSIE). European Commission – 7th Framework Programme. Brussels: European Commission. DG Research.
  28. Yin R.K. (2003). Case Study Research: Design and Methods. USA: Sage Publications.
  29. Yin R.K. (2004). Case Study Methods. --

Angela Mariani, Simona Monteleone, Donatella Privitera, in "RIVISTA DI STUDI SULLA SOSTENIBILITA'" 2/2017, pp. 67-82, DOI:10.3280/RISS2017-002006


FrancoAngeli is a member of Publishers International Linking Association a not for profit orgasnization wich runs the CrossRef service, enabing links to and from online scholarly content