Goat-ewe’s milk cheeses are traditional food products of antique origin, characterized by low volumes on offer and, therefore, excluded from the global market. These products also come up against serious difficulties at the local level where they are always underrated because of the lack of a commercial organization for the producers and, in particular, because the offer is not concentrated. When Italian goat-ewe’s milk cheeses arrive on the market, they are left to themselves and their prices fall. Industrial products, on the other hand, have the advantage of sales promotion and their prices rise. The long-term danger is that the producers, underpaid for their sacrifices, will give-up stock farming.