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Digital revolution for creating value and work
Author/s: Giorgio De Michelis 
Year:  2019 Issue: Language: Italian 
Pages:  24 Pg. 125-148 FullText PDF:  532 KB
DOI:  10.3280/SO2019-001005
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In this paper, I argue that the question, if technology will, or not, let disappear a growing number of work positions, should not be considered as if it were a social problem -a position this, that would force those willing to defend work to retreat against innovation- but analyzing how work and technology are changing the context of social relations and of production and service processes. In this frame, I review what we know about digital revolution and its impact on society, concluding that the problem is not defend work from innovation, but designing the latter for augmenting quality and value of products and services, jointly considering technology, organization and work (joint design). After the conclusion, a very final short chapter, recalls that the Italian industry, with its "Italian Way of Doing Industry" is in a leading position in practicing joint design and in developing a new production mode, going beyond Taylor-Fordism.
Keywords: Digital Revolution, Artificial Intelligence, Situated Computing, Joint Design, Professionalization of Work, Italian Way of Doing Industry

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Giorgio De Michelis, Digital revolution for creating value and work in "STUDI ORGANIZZATIVI " 1/2019, pp. 125-148, DOI:10.3280/SO2019-001005


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