LIBRI DI ALESSANDRA SPAGNOLI

Valeria Iannilli, Alessandra Spagnoli

Design Dynamics

Navigating the new Complex Landscape of Omnichannel Fashion Retail

The fashion industry is entering the dynamic global competitive market, promoting various actions prioritising design, creativity, sustainability, and technological advancement as pivotal factors. The book analyses the multifaceted nature of the fashion retail experience through the lens of the design discipline, aiming to contextualise the evolution of retail within increasingly complex processes, networks and interconnections, both theoretically and practically.

cod. 10319.23