RISULTATI RICERCA

Il pensiero di Kenneth Boulding, economista irenico. Relazioni sociali tra scambio, dono e coercizione - The aim of this essay is the ‘triangular theory of social interactions as expounded by Kenneth Boulding. Rediscovering the theoretical reflections of Kenneth Boulding about social interactions is even more important nowadays when economists are emphasizing the role of both formal and informal institutions in economic development and growth. In fact, he pioneered the study of elements which are commonly considered in the economic theories of institutions, social capital, reciprocity and relational goods.

Labeling as a marketing tool of food products: limits and opportunities related with the propensity of consumers towards food labels - Food labels are a source of information and most often the first means for directly connecting with a consumer but its potential is not always well exploited. Labels may be an instrument for establishing product differentiation, differentiation across food categories and within a specific category. The objectives for this study are to quantify the extent of consumer awareness, knowledge and behaviour in relation to food labelling, in order to analyse if labelling is a valid tool of direct shopping aid and what are the limits of labelling effects. To collect data a questionnaire was administered to a sample of 400 consumers living in Campania. Data generated in this way are submitted to exploratory and segmentation analysis in order to understand what drives high or low label element use.

The distribution in the construction market between cooperation and conflict - The paper aims to analyze the links between industry and trade in the construction market looking for the specificness of subjects turning around it through an empiric survey realized in the 2008 with a sample of firms working in Abruzzo. In particular, it has been described the nature of these relations trying to answer the question if they can be defined as cooperative or conflictual ones and explaning their causes and consequences on the base of the interpretations of the interviewed sample. The result is the presence of a complex of quite collaborative relations thanks to investments in trust: this one is the real essence of the relation and, at the same time, the reason of its stability.

Packaging and communication: an empirical research in the Friuli Venezia Giulia region - Due to some different factors, the communication role of packaging is becoming more important for numerous products. To communicate effectively, marketers need to know how communication actually works. On the basis of this consideration, supported by several theoretical and empirical evidences, the authors refer to the model of the communication process in order to develop a field research. This model explains the relations between the sender and the receiver, and the related encoding and decoding process. The aim is first of all to point out, classify, and analyze the main contents of the message and the components of packaging used by a sample of wineries in the Collio and Colli Orientali del Friuli area, and then to relate these aspects with the structural and competitive features of the firms.

Understanding wine consumer behavior: Recent insights and open issues - Research into the processes underlying consumer behavior related to wine has made great strides in the past decade, most notably through institutions and individuals in the "New World", but also in Europe. This article contains a unique overview of work conducted by the world’s leading researchers in the dynamic field of wine consumer behavior. Given the diversity of wine consumer behavior research, and the proliferation of high-end studies this article strives to achieve a balance between reviewing recent developments of particular significance and highlighting possible areas for future studies.

The Aussie value innovation. How Australia escaped the Red Queen of the global wine business - Using the Australian wine industry as a case study, the Author provides a possible reading of the undergone transformations of the global wine business in the last few decades. From Europe-centred to world-wide, the wine business has assisted to the enlargement of its boundaries and the rise of new features and dynamics, as well as new competition rules. The Author’s contribution is to provide a broad picture of the global wine business evolution in the light of the value innovation interpretative framework. Usually regarded at the firm level, here the Author considers that value innovation may be implemented at a country level as well, through broad planning activities and the adoption of collective strategies, facilitated by both industry and environmental factors.

Measuring the value of the wine productive chain: toward the development of a model of analysis - This study presents the theoretical construct named "extended productive chain" as a model that may possibly be used in order to express and measure the value of the multiple relationships and interrelationships existing among economic activities. When applied to the wine productive chain, the model shows the relevance and value that the latter is able to create because of its effects on both some linked productive chains (e.g. bottles, tops, labels), and other correlated ones (e.g. publishing, food and beverage, tourism). This value is also due to its intangible components (e.g. reputation, "made in Italy" image worldwide). Besides, the present study sheds light on some criticalities related to the Italian wine productive chain, whose relational components may turn from synergic factors into channels of contagion and diffusion of negative effects among different productive chains. Thus, this contribution leads to reflect about the need for institutional actors, professional associations, and firms to develop and strengthen their planning skills in order to protect and re-create the value induced by the wine productive chain within a changing environment over time.

Psicodinamiche di convivenza nel gruppo di lavoro: un'indagine esplorativa - This work is focused on the study of psychodynamics of cohabitation in work groups, organizations and institutions. The generic aim is to explore the relations between organizational feelings and work group efficacy. The research has been carried out with a group of 120 Sicilian workers. In the present study we considered organizational commitment, justice, trust and power feeling. The multiple correspondence analysis point out two dimensions called: Collusion/Collusion Failed and Adhesive Professional Identity/Repulsive Professional Identity. The results point out relations between middle scores of organizational commitment, trust and justice and the work group efficacy.

La valutazione dei fattori che incidono sullo stress lavoro-correlato: l'accordo tra osservatori di uno strumento osservativo - Most of the research on work-related stress has been focused on self-rated assessment of stressors. The self-reported perceptions may be influenced by workers’ interpretations and the problem is particularly prominent when both psychosocial conditions and health are collected by means of self-report at the same time (common method variance). It is important to adopt instrument based on objective measures (i.e. independent from the assessor). According to this premises, the aim of this work is to show an observational structured checklist for the psychosocial risk factors assessment. In a pilot study 10 workers have been observed by two independent judgers. The data showed a good withingroup interrater reliability between observers.

Il benessere organizzativo tra giustizia e motivazione - Organizational justices has often been studied as an antecedent of different organizational constructs concerning well-being but only in few studies it has been related with motivation at work. In this research we surveyed justice perception of 113 trade union members of a local union (defined also as loosely-coupled organization), their motivation at work and their perceived organizational support. We want to verify whether, in this atypical organizational context, justice is an antecedent of motivation as it seems to be in the few empirical studied on this topic. At the beginning, this relation was not present, but the inclusion of perceived organization support like mediation variable pointed out an indirect effect between justice and motivation.

Caratteristiche del lavoro e qualità della vita lavorativa: effetti sull'engagement e sulla propensione all'innovazione - Research have shown that characteristics of the work environments are related to employees’ well-being, performance and individual innovation. The study, carried out in a small manufacturing company (N = 32), using the Karasek’s model and a longitudinal research design, shows that characteristics of the work environments influence workers’ engagement and the frequency with which employees experienced positive emotion on the job. The level of employees’ innovativeness at T1 predicts job demands perceived at T2. Work characteristics are not related to employees’ performance and to employees’ propensity in suggesting ideas. Instead, an high level of control and a low level of demands fostering ideas implementation.

L'insicurezza lavorativa: antecedenti e conseguenti extra organizzativi - Psychological research usually studied antecedents and consequents of job insecurity at an intra-organizational level. This paper aims to: analyze the relationship between contract (temporary vs. permanent work) and job insecurity; propose a model of antecedents for job insecurity; explore the effects of job insecurity on extra-organizational contexts. Results derive from secondary analysis of two databases and from a qualitative research conducted following a grounded theory approach. Results show: the weak relationship between contract and job insecurity; the need to consider broader antecedents, such as social context, interpersonal and media exchange; the impact of job insecurity on consumption behaviors and other extra-organizational aspects of life.

Salute organizzativa e qualità del servizio: riflessioni a partire da un'indagine presso il personale tecnico-amministrativo dell'Università di Milano-Bicocca - The study of organizational health state is often the first step of the process of organizational change in order to improve personnel’ functionality and well-being. In this paper we want to develop some remarks arisen from a research about organizational health among technical and administrative personnel of the University of Milano- Bicocca. We assessed (by web) all university personnel (N = 717) with Multidimensional Organizational Health Questionnaire (MOHQ). Besides the profile of Organizational Health, this research shows the crucial role of some aspects of process, such as purchaser definition and management, negotiating of methodology and results description.

La dissonanza emotiva: un ulteriore fattore di stress lavorativo? - Emotional dissonance has been conceptualized as a stressor anchored to the work environment. Coherently some researches showed that it predicts burnout beyond what is explained by classical stressors (job demand, control, support). The aim of the research was to evaluate on 134 teachers if the same results can be provided considering five indicators of stress, and if burnout mediates this relationship. Results showed that emotional dissonance predicts all the stress indicators. Burnout (emotional exhaustion) mediates for cognitive symptoms and positive affective experience, but not for psychosomatic symptoms, job satisfaction and negative affective experience. It is concluded that emotional dissonance should be included in work related stress management and prevention intervention.