Bibliometric literature review: An opportunity for marketing scholars
Autori/Curatori: Marco Galvagno 
Anno di pubblicazione:  2017 Fascicolo: 4  Lingua: Inglese 
Numero pagine:  9 P. 7-15 Dimensione file:  77 KB
DOI:  10.3280/MC2017-004001
Il DOI è il codice a barre della proprietà intellettuale: per saperne di più:  clicca qui   qui 


  1. Archambault É., Campbell D., Gingras Y., Larivière V. (2009). Comparing bibliometric statistics obtained from the Web of Science and Scopus. Journal of the Association for Information Science and Technology, 60(7): 1320-1326.
  2. Baker M.J. (2000). Writing a literature review. The Marketing Review, 1(2): 219-247.
  3. Benson M.J., Sporakowski M.J., Stremmel A.J. (1992). Writing reviews of family literature: Guiding students using Bloom’s taxonomy of cognitive objectives. Family Relations, 65-69.
  4. Boyack K.W., Klavans R. (2010). Co_citation analysis, bibliographic coupling, and direct citation: Which citation approach represents the research front most accurately? Journal of the Association for Information Science and Technology, 61(12): 2389-2404.
  5. Boyack K.W., Klavans R. (2010). Co-citation analysis, bibliographic coupling, and direct citation: Which citation approach represents the research front most accurately? Journal of the American Society for Information Science and Technology, 61(12): 2389-2404.
  6. Boyack K.W., Newman D., Duhon R.J., Klavans R., Patek M., Biberstine J. R., et al. (2011). Clustering more than two million biomedical publications: Comparing the accuracies of nine text-based similarity approaches. PLoS One, 6(3): e18029.
  7. Chabowski B.R., Hult G.T.M., Mena J.A. (2011). The retailing literature as a basis for franchising research: Using intellectual structure to advance theory. Journal of Retailing, 87(3): 269-284.
  8. Chabowski B.R., Mena J.A., Gonzalez-Padron T.L. (2011). The structure of sustainability research in marketing, 1958-2008: A basis for future research opportunities. Journal of the Academy of Marketing Science, 39(1): 55-70.
  9. Chabowski B.R., Samiee S., Hult G.T.M. (2013). A bibliometric analysis of the global branding literature and a research agenda. Journal of International Business Studies, 44(6): 622-634.
  10. Cronin P., Ryan F., Coughlan M. (2008). Undertaking a literature review: a step-bystep approach. British Journal of Nursing, 17(1): 38-43.
  11. Di Guardo M.C., Galvagno M., Cabiddu, F. (2012). Analysing the intellectual structure of e-service research. International Journal of E-Services and Mobile Applications, 4(2): 19-36.
  12. Fink A. (2005). Conducting research literature reviews: From the internet to paper. Sage.
  13. Galvagno M. (2011). Anti-consumption research. Analisi bibliometrica della letteratura internazionale. Mercati e competitività, 2: 55-75.
  14. Galvagno M. (2011). The intellectual structure of the anti-consumption and consumer resistance field: An author co-citation analysis. European Journal of Marketing, 45(11/12): 1688-1701.
  15. Galvagno M., Dalli D. (2014). Theory of value co-creation: a systematic literature review. Managing Service Quality, 24: 643-683.
  16. Garfield E. (1964). Science Citation Index-A new dimension in indexing. Science, 144(3619): 649-654.
  17. Garfield E. (1970). Citation indexing for studying science. Nature, 227(5259): 669-671.
  18. Gurzki H., Woisetschläger D.M. (2017). Mapping the luxury research landscape: A bibliometric citation analysis. Journal of Business Research, 77: 147-166.
  19. Hoffman D.L., Holbrook M.B. (1993). The intellectual structure of consumer research: A bibliometric study of author cocitations in the first 15 years of the Journal of Consumer Research. Journal of Consumer Research, 19(4): 505-517.
  20. Jones R.P., Jones R.P., Runyan R., Runyan R. (2016). Conceptualizing a path-topurchase framework and exploring its role in shopper segmentation. International Journal of Retail & Distribution Management, 44(8): 776-798.
  21. Ketcham C.M., Crawford J.M. (2007). The impact of review articles. Laboratory Investigation, 87(12): 1174-1185.
  22. Kessler M.M. (1963). Bibliographic coupling between scientific papers. American Documentation, 14(1): 10-25.
  23. Kim J., McMillan S.J. (2008). Evaluation of internet advertising research: A bibliometric analysis of citations from key sources. Journal of Advertising, 37(1): 99-112.
  24. Lee N., Greenley G. (2010). The theory-practice divide: thoughts from the editors and senior advisory board of EJM. European Journal of Marketing, 44(1/2): 5-20.
  25. Leone R.P., Robinson L.M., Bragge J., Somervuori O. (2012). A citation and profiling analysis of pricing research from 1980 to 2010. Journal of Business Research, 65(7): 1010-1024.
  26. Mendes G.H., Oliveira M.G., Gomide E.H., Nantes J.F.D. (2017). Uncovering the structures and maturity of the new service development research field through a bibliometric study (1984-2014). Journal of Service Management, 28(1): 182-223.
  27. Orsigher C. (2016). Synthtizing research in marketing through meta-analysis. Mercati e Competitività, 2: 7-10.
  28. Paré G., Trudel M.C., Jaana M., Kitsiou S. (2015). Synthesizing information systems knowledge: A typology of literature reviews. Information & Management, 52(2): 183-199.
  29. Petticrew M., Roberts H. (2006). Synthesizing the Evidence, in Systematic Reviews in the Social Sciences: A Practical Guide. Oxford, UK Blackwell Publishing Ltd.
  30. Pinto M.J., Fernandes S. (2015). New questions arise: are bibliometric indicators adequate for evaluating the scientific production of the Social Sciences and Humanities?. Qualitative and Quantitative Methods in Libraries, 4, SI: 161-169.
  31. Samiee S., Chabowski B.R. (2012). Knowledge structure in international marketing: a multi-method bibliometric analysis. Journal of the Academy of Marketing Science, 40(2): 364-386.
  32. Schmidt F. (2008). Meta-analysis: A constantly evolving research integration tool. Organizational Research Methods, 11(1): 96-113.
  33. Seyedghorban Z., Matanda M.J., LaPlaca P. (2016). Advancing theory and knowledge in the business-to-business branding literature. Journal of Business Research, 69(8): 2664-2677.
  34. Sinkovics N. (2016). Enhancing the foundations for theorising through bibliometric mapping. International Marketing Review, 33(3): 327-350.
  35. Sharplin A.D., Mabry R.H. (1985). The relative importance of journals used in management research: An alternative ranking. Human Relations, 38(2): 139-149.
  36. Small H. (1973). Co-citation in the scientific literature: A new measure of the relationship between two documents. Journal of the American Society for Information Science, 24(4): 265-269.
  37. Sylvester A., Tate M., Johnstone D. (2013). Beyond synthesis: re-presenting heterogeneous research literature. Behaviour & Information Technology, 32(12): 1199-1215.
  38. Torraco R.J. (2005). Writing integrative literature reviews: Guidelines and examples. Human resource development review, 4(3): 356-367.
  39. van Raan A.F.J. (2005). For your citations only? Hot topics in bibliometric analysis. Measurement: interdisciplinary research and perspectives, 3(1): 50-62.
  40. Webster J., Watson R.T. (2002). Analyzing the past to prepare for the future: Writing a literature review. MIS quarterly, xiii-xxiii.
  41. White H.D., Griffith B.C. (1981). Author cocitation: A literature measure of intellectual structure. Journal of the American Society for Information Science, 32(3): 163-171.
  42. Zupic I., Cater T. (2015). Bibliometric methods in management and organization. Organizational Research Methods, 18(3): 429-472.

  1. Ksenia Silchenko, The other "meta" of meta-analysis: Qualitative and text-based approaches to "analysis of analyses" in marketing in MERCATI & COMPETITIVITÀ 4/2018 pp. 27, DOI: 10.3280/MC2018-004003
  2. Manuel Trinidad, Mercedes Ruiz, Alejandro Calderon, A Bibliometric Analysis of Gamification Research in IEEE Access /2021 pp. 46505, DOI: 10.1109/ACCESS.2021.3063986
  3. Fabio Forlani, Andrea Buratti, Tonino Pencarelli, The Experience Logic as a New Perspective for Marketing Management pp. 15 (ISBN:978-3-319-77549-4)
  4. Viviana DAngelo, Mats Magnusson, A Bibliometric Map of Intellectual Communities in Frugal Innovation Literature in IEEE Transactions on Engineering Management /2021 pp. 653, DOI: 10.1109/TEM.2020.2994043
  5. Resul ÖZTÜRK, COVID-19 Pandemi Döneminde Pazarlama Literatüründeki Eğilimler: Bibliyometrik Analizle Bir İnceleme in OPUS Uluslararası Toplum Araştırmaları Dergisi /2020 pp. 1, DOI: 10.26466/opus.788120
  6. Prathmesh Vasant Pawar, Ratna Achuta Paluri, Big Data Analytics in Logistics and Supply Chain Management: A Review of Literature in Vision: The Journal of Business Perspective /2022 pp. 097226292210916, DOI: 10.1177/09722629221091655
  7. Stefano Bresciani, Francesco Ciampi, Francesco Meli, Alberto Ferraris, Using big data for co-innovation processes: Mapping the field of data-driven innovation, proposing theoretical developments and providing a research agenda in International Journal of Information Management 102347/2021 pp. 102347, DOI: 10.1016/j.ijinfomgt.2021.102347
  8. Armin Aalirezaei, Golam Kabir, A bibliometric analysis on oil and gas pipeline failure consequence analysis in Innovative Infrastructure Solutions 230/2021 pp. , DOI: 10.1007/s41062-021-00591-0
  9. Tonino Pencarelli, Marco Cioppi, Ilaria Curina, Fabio Forlani, The Experience Logic as a New Perspective for Marketing Management pp. 169 (ISBN:978-3-319-77549-4)
  10. Leticia Sarmento dos Muchangos, Mapping the Circular Economy Concept and the Global South in Circular Economy and Sustainability /2022 pp. 71, DOI: 10.1007/s43615-021-00095-0
  11. Williams Ezinwa Nwagwu, Chidiebube Blossom Williams, Knowledge mapping and visualization of personal information management literature, 1988–2020 in IFLA Journal /2022 pp. 034003522110654, DOI: 10.1177/03400352211065487

Marco Galvagno, in "MERCATI & COMPETITIVITÀ" 4/2017, pp. 7-15, DOI:10.3280/MC2017-004001


FrancoAngeli è membro della Publishers International Linking Association associazione indipendente e no profit per facilitare l'accesso degli studiosi ai contenuti digitali nelle pubblicazioni professionali e scientifiche