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Value logic interactions: perspectives on logistics service provider-client relationships
Autori/Curatori: Lars Huemer, Andrea Furlan 
Anno di pubblicazione:  2013 Fascicolo: Lingua: Inglese 
Numero pagine:  17 P. 35-51 Dimensione file:  579 KB
DOI:  10.3280/MC2013-001004
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This paper presents the notion of value logic interactions as a tool that provides perspectives on intra- and inter-organizational business relationships; in particular, synergies, and tensions that may occur between actors that rely on different technologies. The study employs models of mediating, long-linked and intensive technologies as proxies of the idea and activated structures that influence business performance. The paper discusses the implications of value logic interactions regarding (i) role perceptions, (ii) strategy and marketing, (iii) chains and networks, (iv) competition and cooperation, and (v) the scope of trust with respect to relationships between logistics service providers and their clients.

Questo paper introduce il concetto di "value logic interaction" come strumento per analizzare le relazioni intra- e inter-organizzative. Questa prospettiva permette di evidenziare le sinergie e le tensioni che possono verificarsi tra attori che fanno uso di differenti tecnologie di produzione del valore (i.e. "mediating", "long-linked" e "intensive"). In particolare, con riferimento alle relazioni tra gli operatori logistici (LSPs) e i loro clienti, vengono derivate le implicazioni di questa prospettiva di analisi riguardanti i) la percezione dei ruoli; ii) la strategia e il marketing; iii) le catene e i network di fornitua; iv) la competizione e la cooperazione e v) l’ampiezza del concetto di fiducia.
Keywords: Value logic interaction, long-linked technology, mediating technology, intensive technology, value networks, LSPs

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Lars Huemer, Andrea Furlan, Value logic interactions nelle relazioni tra operatori logistici e clienti in "MERCATI E COMPETITIVITÀ" 1/2013, pp. 35-51, DOI:10.3280/MC2013-001004


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