Click here to download

Author/s: Silvia Biraghi, Rossella Chiara Gambetti 
Year:  2018 Issue: Language: English 
Pages:  19 Pg. 109-127 FullText PDF:  456 KB
DOI:  10.3280/MC2018-004007
(DOI is like a bar code for intellectual property: to have more infomation:  clicca qui   and here 

Keywords: Digital diaries, networked consumers, qualitative research, netnography, data collection tool, self-reflection

Silvia Biraghi, Rossella Chiara Gambetti, in "MERCATI & COMPETITIVITÀ" 4/2018, pp. 109-127, DOI:10.3280/MC2018-004007


FrancoAngeli is a member of Publishers International Linking Association a not for profit orgasnization wich runs the CrossRef service, enabing links to and from online scholarly content